Job prospects Social Media Specialist in the Moncton–Richibucto Region Green job Help - Green job - Help
Explore current and future job prospects for people working as "Professional occupations in advertising, marketing and public relations" in the Moncton–Richibucto Region or across Canada.
Current and future job prospects
These outlooks were updated on December 11, 2024.
Recent trends from the past 3 years
Over the past few years (2021-2023), the labour market was balanced for Professional occupations in advertising, marketing and public relations in the Moncton–Richibucto Region. The number of job openings was about the same as the number of workers available in this occupation.
Source Labour Market Information | Recent Trends Methodology
Job outlook over the next 3 years
The employment outlook will be moderate for Professional occupations in advertising, marketing and public relations (NOC 11202) in the Moncton - Richibucto region for the 2024-2026 period.
The following factors contributed to this outlook:
- Employment growth will lead to a moderate number of new positions.
- Not many positions will become available due to retirements.
- There are a small number of unemployed workers with recent experience in this occupation.
- These positions are not only found in firms dedicated to providing these services, but within firms operating in other fields but who choose to deliver these services in-house.
- Roles within this occupation group are diverse and depend on the type of work being carried-out by the hiring company. Verbal and written communications skills are very important, although there is also a need for skills relating to website and app development, graphic design, videography and editing.
- There is a growing emphasis on technology adoption and this is changing the nature of many roles. Companies are increasingly turning to social media and other digital platforms to carry out advertising/marketing campaigns and public relations management. Therefore, digital literacy is becoming increasingly important and those possessing more technically specialised skills (such as search engine optimization, machine learning, etc.) may have a competitive advantage.
- Prospects are greater in the province's larger urban centres (Fredericton, Moncton and Saint John), where greater concentrations of business services already exist.
- Knowledge of both French and English will be required in certain regions of the province.
Here are some key facts about Professional occupations in advertising, marketing and public relations in the Moncton - Richibucto region:
- Approximately 820 people work in this occupation.
- Professional occupations in advertising, marketing and public relations mainly work in the following sectors:
- Professional, scientific and technical services (NAICS 54): 18%
- Federal government public administration (NAICS 911): 15%
- Information, cultural, arts, entertainment and recreation services (NAICS 51, 71): 14%
- Educational services (NAICS 61): 10%
- Finance, insurance and Real estate and rental and leasing (NAICS 52-53): 8%
Job prospects elsewhere in Canada
Find out what will be the job prospects for Professional occupations in advertising, marketing and public relations across Canada over the next 10 years, from 2022 to 2031.
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